Label like a Pro with Brother’s upgraded Pro Tape range

Brother Pro Tape Range Labelling Solutions

There’s no doubt that for electricians, labels are a critical element of the job. A lack of labelling or illegible labels could prove costly to the safety and efficiency of a project – a risk that could damage the reputation of a professional tradesman.

Due to the complexity of the work undertaken by electricians and the level of compliance required; labels need to meet a long list of requirements and be tough enough for the job in hand.

We’ve recently relaunched our P-touch Pro Tape range, providing durable, flexible and cost-effective labelling solutions for electricians. Available in multiple widths and colors, to help with wiring regulation compliance.

The Pro Tape range can be used by electricians to label signs and notices with general warnings, control gear and switch gear, electrical trunking and conduits, contact details, cables and cabling, lighting, solar panels, electrical car charging points, distribution boards or consumer units, electrical sockets and PAT testing.

Stronger for longer

In the electrical industry, labels are exposed to tough environments. Designed to stay intact on smooth, textured and powder coated surfaces; our strong adhesive tape offers three times more strength on textured surfaces on average compared to Brother’s standard tape, based on results from independent testing. This makes the tape ideal for electric panel identification.

Professional labels covered

The strong adhesive tape is part of Brother’s recently relaunched P-touch Pro Tape range; offering solutions for all of your professional labelling needs. The range consists of six other tapes designed for a wide range of applications and environments:

  • Flexible ID laminated tape is created for cable wrap and flags.
  • Heat shrink tube is made of special non-adhesive tape that grips to the cable when shrunk down.
  • Flag die-cut non-laminated label ideal for fiber optic and other thin cables.
  • Self-laminating tape allows printed labels to be protected and permanently sealed with a laminated layer overwrap. Ideal for cables including larger diameter CAT6A.
  • Security laminated tape for added reassurance; visibly shows if the label has been tampered with and cannot be reapplied once peeled.
  • Stencil tape suitable for industrial markets; the tape has a thermal sensitive layer that masks ink or special fluids to directly mark components or parts.

Staying labelled. Every time

Brother P-touch laminated labels have undergone a series of vigorous tests; to prove they will remain in place and stay legible when exposed to abrasion, chemical and temperature extremes.

Our flexible ID tape and self-laminating tapes have specially formulated adhesive; designed to wrap securely around curved surfaces with a minimum diameter of 3mm.

Our Pro Tape has been designed to be a perfect team with our range of label printers for electricians. Opting for a Brother genuine supply label tape means you can be reassured they will deliver the best possible results together – which are compliant and efficient.

Industrial printers growth, trends and forecasts: What is driving the demand?

Industrial Label Printers for Manufacturing

Barcode labelling volumes have increased significantly in recent years, especially as the market sees growing consumer dependence on, and preference for, ecommerce channels, and serialization programs in pharmaceutical, automotive and food and beverage manufacturing sectors continue to expand.

Serialized products promote supply chain consistency and enhance overall visibility with the ability to track-and-trace using assigned serial numbers. At the same time, ecommerce volumes are higher than ever before.

Consumers today expect the perfect order with the fastest possible delivery 100% of the time, placing tremendous pressure on organizations in the industrial supply chain to ensure labelling accuracy and legibility while also efficiently managing escalating labelling volumes. Strategic technology investments will be essential to improving organizations’ overall workflow efficiencies and order fulfillment rates.

The need for unique (and accurate) product identification, and serialization as a result of it, is greater than ever before because of elevated shipping and receiving volumes, driving a resurgence in investments in reliable industrial label printers for high-volume applications.

A substantial increase in barcoding volumes will drive investments in industrial printers, which are designed to support labeling applications in high-throughput environments. VDC’s research shows that demand is particularly strong among organizations in industrial/manufacturing and transportation/logistics verticals for this specific form factor.

What is driving investments in industrial label printers?

The top five key drivers contributing to rise in demand for industrial label printers are:

1. Need for barcode labelling in the post-pandemic world is more pronounced

The Covid-19 pandemic resulted in a surge of online demand for all types of products, even as global supply chains experienced massive disruptions. Businesses pivoted to online order fulfillment during the pandemic in 2020, increasing their reliance on industrial printers for applications like shipping and receiving, inventory and asset management, and picking and packing list requirements in the warehouse. Business is now as busy as, if not busier than, what has historically been associated with peak capacity at warehouses and fulfillment centers. This makes it essential for organizations to take stock of inventory, track product movement through the supply chain, and facilitate last-mile traceability.

Organizations participating in a recently-conducted VDC survey highlighted the following as the label types driving maximum labelling volumes across a variety of application environments:

  • Manufacturing – Finished Goods Labels (28%), Shipping Labels (28%), Item/Product Labels (12%)
  • Retail – Item/Product Labels (40%), Shipping Labels (16%), Picking Lists (12%), Tickets/Tags (12%)
  • Transportation and Logistics – Shipping Labels (56%), Picking Lists (16%), Item/Product Labels (8%)

2. Industrial label printers maintain their position as the solution-of-choice in the industrial supply chain

High-volume applications in manufacturing and distribution rely extensively, and almost exclusively, on industrial printers with ruggedized metal bodies and long durability for their ability to create long-lasting and sturdy labels. VDC’s conversations with organizations having existing industrial printer deployments show that this class of printers demonstrates minimal risk of breakdown, superior print quality (regardless of how many labels are printed in one go or even tough ambient conditions), and strongest overall performance. Print performance considerations are paramount investment drivers, especially in rugged environments, as detailed below:

  • Print quality – label quality is of paramount importance especially given the high cost of chargebacks and other fines due to inability to read barcode labels and related errors. With serialization efforts and the adoption of data-rich barcodes (such as GS1 DataMatrix) and on-demand, variable information printing, the pressures on print quality are only increasing.
  • Printer durability – given the harsh environments these printers are subjected to, it is extremely important for the printer body to be hard-wearing and be able to withstand the elements – particularly dust, dirt, grime, and rough handling.

3. Industrial printer deployments and investments not restricted to rugged environments

Retailers have seen their labelling processes undergo a significant change with omnichannel strategies revamping their operational and technology requirements. Parcel and pallet labelling, as well as direct-store-delivery (DSD), creation of micro-fulfillment centers, and buy online pickup in store (BOPIS) options will drive demand for industrial label printer hardware for businesses in this vertical. Labelling requirements and volumes within stockrooms are at higher levels than ever seen before, prompting businesses in this vertical to make strategic investments in industrial printing solutions—both within their stores as well as in warehouses.

4. Compliance mandates necessitating adoption

Organizations’ concerted efforts to improve their traceability initiatives and maintain compliance with constantly changing customer, government, and industry regulatory mandates, like in life sciences and food and beverage, will drive industrial label printer adoption and growth. Coupled with relevant software applications, such investments will help them automate the labelling process in order to minimize error incidence and regulatory violations.

5. Price affordability opening up the market to a larger population

Vendors have expanded their industrial printer product portfolio in recent release cycles to also offer mid-range options for organizations to choose, which opens up investment options for a larger segment of the population. That said, users understand the price premium associated with investment in this class of printers that are highly ruggedized and durable, designed to validate use for high-label-volume applications.

Industrial label printers are part of the bigger picture

No one piece of hardware is a complete solution in itself. Static data labels compound confusion and increase errors in today’s highly dynamic production/supply chain environments. The potential for mislabelling increases with reliance on static databases and/or label templates, especially as it becomes challenging to edit, manage, and update various versions, ultimately leading to labelling errors.

Labelling is now mission-critical to organizations’ overall supply chain management and traceability initiatives, which places greater emphasis on labelling automation with certified integration to sources of truth for data—such as various enterprise application systems.

Organizations are keen to address their gaps in visibility—from raw material sourcing through production and global distribution—and are taking significant steps to gain better insights into product movement through the supply chain. As traceability standards get more stringent across industries businesses are placing stronger demand for dynamic solutions that can be tightly integrated with disparate systems to promote collaboration and consistency across globally distributed locations.

With industrial printer adoption and deployment scaling new heights, VDC expects organizations to increasingly evaluate ways by which to ensure that their investments are scalable and can seamlessly integrate with backend systems of record. In addition, with the lifespan of industrial label printers often exceeding 6+ years, the need for strong lifecycle support – including remote management and monitoring tools – are critical requirements for product selection and investment.

Globalization is transforming how organizations view technology investments. Businesses now require ruggedized stationary printer hardware that can withstand the rigors of industrial environments (across the globe), evaluating options along their relative ability to print thousands of labels per day in high-volume use cases. Consumers’ faster delivery expectations will also push the need for dynamic, high-volume label printing solution investments for asset tracking, inventory accuracy, and end-to-end visibility through the last mile.

Learn more about Brother’s industrial label printers.

How to use a label printer for your E-commerce business

Online Business - Label Printers

Need to print labels for your online business? Keen to learn how you should print labels that portray your e-commerce brand in a professional manner?

You will probably need a good label printer to keep things running efficiently if you run an e-commerce store and ship more than two to three orders a day.

Whether your store is on Amazon, Noon, or any online shop in the UAE, you will need a way to easily keep track of inventory and be able to ship the right items out on time. A label printer can help you do just that.

In this article, we cover some of the benefits of having a label printer and the types of label printers best suited to your small business needs.

Why You Need a Label Printer for Your E-commerce Business

Here are some of the main benefits of having a label printer for your online store.

1.    They help you to manage your store inventory and shipping

Label printers help small businesses to easily keep track of stock and access key product information. With a scan of a barcode, you will be able to access the relevant product information such as stock quantity, price, dimension, color, and other variables.

Poor quality labels could result in negative customer experiences and even impact your bottom line. If the addresses on your shipping labels are not printed correctly, or if the barcodes are not legible, your carrier may face a problem in processing your order. The end result is that your customer’s goods may not get shipped and delivered, resulting in delays and customer complaints. 

2.    They are more professional compared to manual labels

Like many small home-based businesses, you may have started out your business by manually writing your labels. While this may be possible for a small start-up, it can get time consuming when your business starts to scale-up.

That’s not all. While charming, your handwritten labels may get smudged during transit. This prevents you from getting your product to your customer on time—or worse, gives your customer a poor impression of your brand!

Compared to handwritten labels, professionally printed shipping labels look more credible and are less likely to tear during transit.

3.    They keep your small office or stockroom organized

Do you enjoy having an organized stockroom or spending hours on end looking for items? A properly organized and clearly labelled stockroom could translate to greater efficiency and time savings, especially if you are thinking of hiring help in the near future!

Keeping things organized can also be a major time-saver, especially when your small business starts to expand and your number of Stock Keeping Units (SKUs) start multiplying.

Benefits of proper labelling systems for e-commerce businesses

How To Print Shipping Labels?

There are two main options when it comes to printing your shipping labels: printing them with a standard laser or inkjet printer, or a thermal label printer.

Let us look at the pros and cons of both printing options.

Printing labels using a laser or inkjet printer

Laser and inkjet printers can produce high quality labels if you buy the right label sheets. They also allow you to print labels of many different sizes and dimensions.

However, this may be costly if you need to mass produce labels on a regular basis due to the higher cost of label sheets and cartridges relative to other options.

Printing labels using specialized label printers

Professional label printers, on the other hand, are specially designed for label printing. The beauty of using such label printers is that you don’t need to worry about extra supplies like ink or toner.

Some of these labellers also come in nifty, portable versions which can help greatly when you need to move about and print shipping labels on-the-go. These come in really useful when your SKUs increase, and you need to process your goods and ship them Just-In-Time. Some of these label printers also allow you to print directly from your phone or other mobile devices.

Types of Label Printer

When it comes to specialized label printers for small businesses, Brother offers both thermal label printers and laminated label printers. What are the main differences between these printing technologies and which would suit your business better? 

1.    Direct Thermal Label Maker

If your online business requires labels for barcodes, address labels, shipping labels, and food packaging, the direct thermal label maker may be your best bet.

Thermal printing uses heat-sensitive label stock and directly burns text and shapes onto the label itself.

The main advantage of using thermal printed labels is that they are easy to use and are more accurate. However, do note that they should not be exposed for long periods of time to heat or direct sunlight as the material will darken over time.

The Brother QL-800 Label Printer is a popular label printer in UAE that utilizes thermal printing technology. It has a fast printing speed of 93 labels per minute, and also offers black and red printing at a high print resolution of 300 x 600dpi. 

2.    Laminated Label Printer

If you carry a significant amount of stock and need to pay attention to your backend assets such as labelling your shelves, office equipment and files, the laminated label printer may be more suitable.

Laminated labels are water and fade-resistant and can withstand a harsher environment such as abrasion, heat or cold.

The Brother PT-D600 Label Printer is ideal for clear and durable workplace labelling up to 24 mm wide. Its compact and sleek design ensures that it fits at any office workstation. It is perfect for the organization of workspaces, clear identification of equipment, assets and filing, as well as creation of basic instructional or warning notices.

Conclusion

Getting the best label printer for your e-commerce business could be the best solution to achieving a smooth-running logistics and delivery process. An efficient labelling system is essential for a successful e-commerce business. Creating a reliable end-to-end system would make a world of difference — for your customers and yourself.

Network Infrastructure Labelling Solution

Network Infrastructure Labelling Solution

Proper labelling is essential in not only data center performance and reliability, but also in high-performing enterprise networks. To keep data centers and networks running smoothly, it is important to know what’s being deployed where, what each component’s purpose is and what it is connected to. The advantage of a clearly labelled infrastructure is that system components can be quickly and accurately identified to facilitate fault tracking and replacement; so that the downtime impact on infrastructure and business services will be as minimal as possible

Industrial Cabling Standards

Brother has been given UL mark license on the Brother TZe tapes that have been tested and certified to become a UL recognized component under the UL-969 standard, Marking and Labelling Systems.

Durable Labels

Brother Pro Tape range, part of the TZe laminated tape series, is designed to be used in various indoor, outdoor, hot, and cold environments. The tapes are resistant against liquid, grease, acidic and alkaline chemicals, fading caused by UV rays and abrasion. Designed to be super thin, yet technologically elegant, the label contents are protected by clear laminated film. Labels printed from Brother Pro Tape range are engineered to achieve industrial standards across manufacturing, datacom, electrical, chemical, and general business applications.

Ideal Labels for Datacom Specialists

Brother offers a wide variety of labels specially designed for data centers.

Labels for Network Racks Labels for Data Cables

Safety and Facility Signages Labels

Printer resolution determines the clarity of the labels and this is critical when you want to keep things organized and ensure work safety standard is not compromised.

Electrical Labels - Hazard Signages

Safety and facility signages (like safety instructions and electrical hazard) and voltage marking labels for electrical equipment/enclosures/panelboards and excreta must be properly marked.

The Brother Pro Tape range is available in a variety of industry standard colors such as red, fluorescent orange and fluorescent yellow-come in handy for producing eye-catching safety labels for on-the-spot safety inspections.

Cables and Wires Identification

Create professional labels to increase work efficiency and productivity with Brother heat shrink tubes. The non-adhesive heat shrink tube is wound in Brother TZe tape cassette in flat tube form. After printing, the tube can be open and pass through a cable or wire. Apply heat with a heat gun, the tube will shrink to fit and grip itself onto the cable or wire.

Cable Management - Heat Shrink Tube Label

The Brother flag tape is suitable for small diameter cables from 2.0mm to 8.0mm, making it ideal for fibre optic cable identification. The label is in a special pre-cut shape. Once printed the long “tail” can be placed around the cable and the label can be folded over the tail to lock the label into position.

Cable Management - Flag Tapes

For wider diameter cables that are 3mm or more, the flexible ID tapes in Brother Pro Tape range are suitable for creating cable wraps. The flexible ID tape is also suitable for use on other tightly curved surfaces such as pipes and conduits. Barcodes and other detailed information can be included when used in the style of a cable flag.

Brother Labelling Tapes for Datacom Centers

The Brother Pro Tape range has been developed and tested to meet the needs of electrical and datacom professionals who require dependable, durable, long term identification solutions.

As a leader in print innovation and the preferred choice for the installation and identification of voice and data cables in the telecom and datacom industry worldwide, discover how Brother Labelling Solutions can help you with your needs.

How E-Commerce Success Is Tied To An Efficient Labelling Process

E-commerce is an industry born out of our desire for the best price and fast product delivery.

Sellers in online stores such as Ebay, Amazon and Etsy have been active for over a decade to provide the myriad of options for buyers but poor quality labels are still common and can have significant impacts on ongoing profitability and customer service.

So, what’s the link between a great labelling processes and e-commerce success, and how can you tick all the right boxes? In this article, we explain the essential considerations to refine your labelling process.

labels for e-commerce shipping

How to refine your labelling process

Just like any aspect of a business, you want to have your labelling process down to a T so that you invest minimum time and see maximum results. Here are some tips to make that happen:

1. Avoid wastage

Wasted labels and paper are more than a nuisance for businesses that rely on ecommerce; they’re actively reducing your profit margins. If your printer is firing out misprints galore, this is a red flag that your e-commerce operation isn’t as smooth as it could be.

Worse still, if you don’t catch these misprinted labels before they go out for delivery, there’s a good chance your customers will experience delays in receiving their goods or might not receive them at all. It’s often, therefore, worth investing a little more in a machine that produces higher quality labels, so that yours are always properly centered, sufficiently adhesive and feature clean text with no streaking.

2. Ensure compatibility with delivery companies

The most professional looking labels on the planet are no good if they’re not compatible with the demands of delivery organizations. It’s worth noting, however, that even if some models aren’t compatible with your chosen shipper out of the box, you may well be able to edit your label to achieve the desired result.

3. Look for a speedy setup

If you’re upgrading the printer you use for your e-commerce labels, a slow setup can mean a bottleneck in orders and slow delivery to customers. When researching your options, read consumer reviews – these will often highlight setup issues, or recommend products that were quick and easy to get up and running.

Talking of speed, you also should investigate the printing rate of your chosen model, so you have an idea of how your investment will impact the speed of your entire process.

4. Seek out portability

Large industrial label printers may be the norm in huge warehouses, but they’re often not the best option for online sellers. Having portable label printers can help with on-the-go printing and will save you space.

In addition, choosing a wireless model also stops your office getting cluttered with cables, and also means you can print directly from your phone or other mobile devices.

How to create the perfect label

Now that you’ve got streamlined your labelling process, let’s look at how you can improve the labels themselves. This may seem so easy you can ignore it, however failing this last little step can make all the difference to whether your service is completed.

  • Print your labels: First time e-commerce sellers may feel they have adequate time to quickly handwrite their labels – but beware the problems that come from this manual task. Writing your labels will quickly become very time consuming which can limit the speed of your production line. Furthermore, writing is not always 100% legible and is prone to smudging in transit. Do yourself a favor and invest in a high-quality label printer early on – it’s fast, efficient and accurate.
  • Invest in quality: Labels need to be clearly laid out, very adhesive and most importantly fully legible. High quality print labels ensure all of these factors and are much less likely to break off, tear or smudge in transit.
  • Ensure correct sizing: Some printers are able to automatically detect the size of the label tape you’re using, adjusting the onscreen template accordingly so you can check that everything is as it should be. This is particularly useful if you use different shipping companies for different products or destinations.
Efficient warehouse management with proper labelling system

Easy labelling mistakes to avoid

Having discussed what you should do, it’s always a good idea to discuss some easy mistakes that can be equally simple to avoid.

  • Sticking your labels over corners or seams: Your package will be scanned at every checkpoint along its journey. Barcodes that aren’t easily scannable are only going to slow things down or make delivery impossible altogether. Ensure that your label is on a level, flat section of packaging without any structural interruptions.
  • Consider your paper choices: Printing your shipping labels onto standard paper may seem like a cheap and easy option, but it creates a less-than-professional look. This can make your customers reconsider the quality and legitimacy of your business.
  • Avoid removable labels: Easily removable labels may be a blessing once the customer is in possession of their product, but in transit they can be a nightmare. Don’t risk having your labels lost.
  • Reusing old boxes: Even for the most green minded among us, reusing old tatty cardboard boxes is a no no. Not only do they look unprofessional, they can also break in transit, and the presence of old labels can be confusing for carriers. New boxes are a must – but try and find a producer who manufactures from recycled materials to minimize your carbon footprint.

Label printing made easy

Label printing needn’t be a hassle. With Brother’s agile label printers it is simple to both keep track of your inventory and get accurate delivery. Taking advantage of advanced portable printing solutions will make for a smoother, more accurate process. For example, our portable wireless print solutions can deliver fast reliable printing by utilizing Wi-Fi, Bluetooth®, AirPrint®, and MFi.

For more information on how to improve your labelling process, get in touch with the team at Brother today.

Getting organized at home

Brother Home Labelling Solutions

With many of us now settling into our new work from home lifestyles, we’re still looking for ways to make our new-found workspaces more functional, easy to use and ultimately a space that encourages productivity. An essential way to encourage productivity in your new workspace is to get organized! When everything has its place and is easy to find, completing your work tasks at home becomes less stressful and time consuming. With our range of label printers, organizing your workspace and around the home has never been so easy.

Your work from home setup

Cable management with labels

Did you know that labelling your supplies and belongings can prevent them from being misplaced or accidentally disappearing off your desk? Although you may not have to ward off your colleagues from stealing your favorite pen at home (maybe instead it’s a family member, housemate, partner, curious cat…), labelling your office space or your desk can give you that sense of fulfillment from being organized, and in turn enhance and support your productivity. A Brother P-Touch machine will make itself right at home – with its durable, laminated tapes you can easily label your folders, books, pens and computer cables – the possibilities are endless!

Your kitchen/pantry

Properly label kitchen spices

It only takes a few quick scrolls through Instagram, Facebook or Pinterest to see how creative people are getting with organizing their pantries and kitchens into organizational masterpieces. Why waste time trying to figure out if it’s plain or self-raising flour in that container? How many times have you heard your partner/children/housemate exclaim “I don’t know where that goes” in a bid to get out of washing up or unstacking the dishwasher? Although aesthetically pleasing, having a well-organized kitchen and pantry is hugely beneficial to help keep your kitchen clean, tidy and save you time doing chores when you’d rather be doing something else.

Kids’ stuff

Proper labelling for kid's lunch box and water bottles

With isolation restrictions beginning to ease in most areas, children are beginning to return to school – which means that you’ve likely spent a small fortune on a long list of things to get them ready for the new school term…90% of which is probably going to go missing before the term is over. Although by no means a new concept, labelling you child’s belongings such as backpacks, clothes, stationery… anything you can stick a label on…in a bid to prevent their belongings being lost is a huge advantage to having them returned to you. Our TZe laminated labels come in a range of colors and designs and have been tested to the extreme so you know that these fun, personalized labels not only look great, but are made to last.

Your bathroom

Organize bathroom space!

When you have to share a bathroom with a number of people, the morning rush can be particularly chaotic. Minimize the chaos by labelling a caddy in the bathroom with your name and putting all of your products in there so you can be more efficient in the mornings. By giving everyone their own caddy for their products and accessories, you’ll no longer experience that overwhelming sense of frustration that comes from rummaging through the cupboard while looking for what you need – save the time, mess and stress! It may also stop others from pinching some of your expensive cleanser you’re not willing to share too.

Your storage room

Organizing storage room with clear labels

If you don’t have a storage room full of stuff that you’re not sure what to do with, half-finished projects, and tools lying around all over the place – you probably know someone that does. Getting your storage area organized in a way that allows you to find what you’re looking for not only saves you time but also money. Ensuring that everything has its place means that you don’t accidentally purchase the same tools twice, and you know where to find them when you need them. Having a well-labelled area for your tools also helps you store them safely and can prevent any accidental injuries due to improper storage.

So, if you’re working from home and feeling unmotivated or disorganized in your surroundings, take a little break from your desk, grab a P-Touch label printer, your favorite TZe labels and accessorize, personalize and organize a space around your home today.

Inkjet, laser or direct thermal printing: how do you choose what’s best for your business?

Inkjet, laser or direct thermal printing: how do you choose what’s best for your business?

Ever-expanding choice is part of modern society. This is a blessing of course but it can also cause confusion. Who hasn’t looked down a supermarket shelf and struggled to select something as basic as a chocolate biscuit?

You might experience the same overwhelming feeling when the time comes to choose a new printing device.

For a start, there are three different technologies in Brother’s printing range – inkjet, laser and direct thermal. Plus a host of other functions like cloud connectivity as well as solutions to consider. It’s a supermarket shelf stacked high.

Instead of getting baffled by the tech or overwhelmed by the spec when you’re shopping for a new printing device, keep it simple. Think about your output first, what is it you’re asking for from your machine?

Are you a finance department that needs to print invoices?

Or are you a design agency that needs to impress a client with a quality pitch book?

Are you a business with a fleet of field workers who need basic documents before they hit the road for the day?

At Brother, we believe it should be a function first approach when it comes to picking a new printing device. Then speeds, feeds and tech specs should fall into line after that.

So, it’s advisable to make a list of what you want your printing device to do for you as step number 1 in the purchase decision tree.

Questions to help you keep things simple

You might want to ask some of these questions too when you’re shaping your list.

  • Will the device be for one or two people in a small office/home office? Do you need to cater for a larger, networked workgroup? Will the device spend its life out on the road?
  • Will you print just a handful of pages every month – or thousands?
  • Does color matter or is mono just fine for your business?

Then start to think smart…

  • Do you want to be able to print from a smart device such as tablet or mobile phone too?
  • Do you want to be able to print from or scan to the cloud?
  • Are you looking for top of the range features like Near-Field Communication?
  • Do you want the option of high yield cartridges to be more cost effective?

Do you need portable print?

Where maximum portability is the prime consideration, direct thermal printers should be the first port of call. Requiring no ink, toner or ribbons, they are light, compact and robust, with individual sheets, paper rolls and cassettes that are easy to change on-the-go. Our award-winning PJ range (A4 document printing) fit easily into a briefcase, can be carried in an accessory case or mounted in a vehicle.

Do you need specialist applications?

Direct thermal is also ideal for specialist applications like label, wristband, receipt and ticket printing. This technology can even handle two-layer carbon copies. The QL-820NWB label printer has the performance, features and media capacity of desktop label printers, can print in black and red*, is wireless and can connect to smartphones and tablets.

Lasers and inkjets go hand-in-hand in business

Traditionally, laser models were matched to businesses with a high-volume print requirement, while inkjet printers were destined for the small office/home office. But advances in inkjet technology have challenged that belief. Those old rules no longer apply, with inkjet ranges that are designed for the needs of SMB like our A3 printers.

Laser propositions are equally strong, with our entire business color laser printers fleet receiving recommended or highly recommended marks from the industry-renowned Buyers Lab this year.

Devices that grow with your business

Where direct thermal printer retains its advantage in portable and specialist printing, the gap between laser printers and inkjets has narrowed with both technologies from Brother more than capable of meeting professional business demands.

And while the two technologies may have been in competition in the past, they can also work perfectly well side-by-side within businesses as part of a Managed Print Services contract or as part of a larger fleet to support colleagues with different needs within an individual business.

The bottom line is – think about what you’re asking of your machine first and we’re confident that we’ll be able to help with a model that’s right for you. Contact us here.

10 handy tips to improve retail efficiency with print processes

Print and Scanning Solutions for the Retail Sector

The way consumers shop has evolved significantly over the past decade.

Improvement on the back-office processes could help deliver an impressive service for the medium size stores competing with major brands.

Take stock of the opportunities with these 10 ideas to help improve processes, customer experience and bottom line with print technology.

1. Price re-marking – As the saying goes time is money, and one of the most laborious and time-consuming tasks in retail is labelling and re-labelling products. Save time with a portable labelling printer which delivers on-demand printing in the aisle. Reliable WiFi and Bluetooth connectivity means it can always be with you, throughout the store and warehouse. Do your bit for the environment and avoid any wastage, as dedicated labelling printers print the exact number of labels required. In turn this saves money – a positive for any business.

2. Stock management – A quality stock management system can result in increased sales. Use a portable printer to easily create print delivery, goods-in and shelf-edge labels. Opting for a device over a manual process means that labels are accurate, avoiding guesswork when it comes to illegible handwriting which could lead to errors. Clear and concise barcodes can also be printed, making scanning simple.

3. Archiving – Having your archive in excellent shape makes it easier to view records and makes fulfilling repeat orders simple. Digitize your processes by scanning and automatically saving delivery notes to your business database. This reduces time and avoids filing mishaps. Using a portable scanner means the device can be located in the most convenient location, making it even more efficient.

4. Secure printing – Keeping sensitive customer data confidential is essential and can be achieved by using an NFC (near field communication) card or PIN activation. This ensures documents can only be accessed and retrieved by the person that pressed print, preventing data falling into the wrong hands. This process can also reduce costs as print limits can be set for each user.

5. Warehouse printing – Portable print, scan and labelling models can be used to create a wireless workflow. Devices can be used anywhere in the warehouse so there is less stock movement and operatives can label goods in the most convenient locations. This means products can be shipped to customers more easily and efficiently.

6. Back office printing – To operate at maximum efficiency, your back office needs to be organized. To print customer orders, dispatch notes and invoices efficiently, you need to invest in a system that can print quickly and manage high volumes. Reduce the burden of frequently replacing toners by opting for high-yield ink or toner cartridges, which produce even more high-quality, professional documents that are easy to read.

7. Queue management – A common customer complaint is wait time at the till. This can be reduced by introducing a few small changes. At a deli kiosk for example, you can manage waiting time by issuing customers with a wait number, using a hand-held printer. At the kiosk, a portable labelling printer can be used to label products, reducing time at the till which in turn creates happier customers.

8. Staff identification badges – Save time and money by creating your own staff and visitor ID badges. Badges can be quickly and easily printed, as and when required and are protected with durable lamination, making them look professional.

9. Capturing customer data – With a multi-function device, users can scan or copy customer ID, making their checkout experience faster as it can be processed there and then in front of the customer. Documents can be kept confidential with access limited to authorized users. In settings where you only need to scan, or you require added scanning functionality, standalone document scanners are incredibly feature rich. This makes them ideally suited to capture customer data.

10. Food labelling – With labelling of food allergens under the spotlight, ingredients can be clearly highlighted through labelling. Multicolor labels can be used to highlight allergens, making it easier for consumers to know exactly what they are buying and to avoid any risk of serious allergic reactions.

Check our retail solution page for many further insights to help you develop more efficient processes that create a foundation for growth.

Digitization during COVID-19: how healthcare technology developed during the pandemic

Label Printer Solutions for Healthcare

Throughout the COVID-19 pandemic, there has been an increase in virtual medical consultations and remote treatment which has led to the rapid acceleration of digital solutions. This digital response has been heavily led by primary healthcare, as many secondary healthcare providers prioritized a focus on treating COVID-19 patients.

As such, the default for secondary healthcare remains as face-to-face consultations and in-person follow ups. However, in many cases, there is probably no need to visit a hospital just to have a conversation with someone.

Leading from the frontline

For many people, primary healthcare remained the first point of contact during the early stages of the COVID-19 pandemic. To deal with the rise in demand and to minimize contact, they introduced telephone, email and virtual consulting. While this enabled continuity of care, it also ensured those who did need in-person appointments were able to get them.

During this time, there were widespread – and legitimate – concerns about potential damage to the health of those whose routine care had to be postponed or abandoned. Of particular concern was the need to manage the aftermath of the pandemic while also dealing with the potential explosion in the need for mental health support caused by it.

This is where secondary healthcare services can learn valuable lessons from the primary healthcare experience and drive their own shift to new digital ways of working. 

A changing landscape

Nowadays an increasing number of people are now using digital technologies to access medical information and manage their health. This includes searching for health information online, booking appointments, attending virtual health consultations and using digital technologies to manage their health remotely1.

Transformations like this are seismic, saving healthcare workers and patients significant amounts of time.

Alongside many other sectors, healthcare has seen a switch towards remote working. However, healthcare faces unique challenges when it comes to sharing highly sensitive information such as patient records. Sharing physical records is costly and time consuming. It also creates issues around confidentiality and staff monitoring. This is where secure digital technology comes into its own.

And it isn’t just patient care that can benefit from this technological shift. Staff training and onboarding can be done remotely, protecting resources and reducing the need for travel.

We have the technology…

Healthcare technology to do all of this digitally already exists. What’s more, it can be easily integrated into current workflows so that it does not require additional resource or significant new staff investments. The onus now is on decision makers to update their IT strategies and invest in new frameworks that are fit for the future of healthcare provision as a core of healthcare, patient confidentiality is paramount in the switch to digital. IT departments will already be well aware of the security measures that need to be implemented. Many, if not all, modern devices like printers and scanners will have built-in security as pull printing, encryption and user authentication. The key will be providing training so that all staff members understand digitization so they can shift their thinking and habits away from the ‘traditional’ way of doing things.

Label Printers to improve digitization of workflow processes for Healthcare sector

To find out more about Brother’s healthcare technology solutions, visit https://www.brother.ae/en/contents/business-solutions/healthcare

Laboratory testing: how to create an efficient labelling process

Brother Label Printers for Laboratories

Medical laboratories play a crucial role in the healthcare system and the COVID-19 pandemic has reinforced just how important they are for the sector.

To cope with demand during busy periods, laboratories need to work efficiently, reliably, safely and quickly, as working to the highest capacity could help save lives.

Getting people tested, needs to be done fast if labs are to reduce the spread of potentially dangerous diseases and reduce the risk to others.

The pandemic has accelerated the use of technology in the sector, with healthcare departments embracing digitization to make processes as smooth as possible, even in times of crisis.

We take a look at how using label printers can help make laboratory testing more safe and efficient.

Safety first

In a medical laboratory setting, it is absolutely crucial for any samples or tests to be labelled accurately to ensure patient safety. It also helps to keep any potential transmission risk to others down to a minimum.

Handwritten labels increase the risk of incorrect identification of samples which could endanger patient safety, whereas technology, such as mobile label printers will help eliminate the risk of illegible labels.

Time is of the essence

When it comes to testing procedures, time is also vital. Having faster processes that you can rely on, allows more laboratory testing to take place. Using equipment that has a label peeler, for example, automatically separates the adhesive label from the carrier film and makes it easier to stick it onto the tube, even when wearing gloves. As well as making the process quicker, it ensures compliance with strict health & safety rules. 

Flexible solutions

Flexibility is also offered for those printing labels in a medical laboratory. A device that offers a wide range of label sizes and types should be considered so one label printer can be used for samples of varying sizes. Even patient wristbands can be printed on a label printer machine, which can be useful if a patient test comes back positive and they need to be admitted to hospital immediately.

Labelling on the move

The sheer scale of the pandemic, accelerated the need to deliver mobile and drive-in testing, which gave staff the additional challenge of working in cramped environments with limited space.

It’s important for medical workers to have the correct tools and solutions to operate to the highest standards despite the extreme stress and personnel shortages. A compact and reliable device that is easy to move and maintain will help healthcare providers keep up with rising demands.

You could also consider a device with optional accessories, such as the battery unit and the WLAN or Bluetooth interfaces which means the label printer can be optimally retrofitted for mobile use. Some devices with a touch panel display can even be used as a stand-alone solution without being connected to a connected PC.

Integration to your systems

To make processes even smoother, individual label templates can be created so it is quick and easy to select the label style of your choice. Editing software can be used to create this and can be linked to Excel files to create a mail merge function. Alternatively, the label printer can also be adapted to the respective default settings of existing system requirements and integrated into them.

There is no doubt that the pandemic has impacted the healthcare system and created a lot of change. Digitalization has been a major force in helping the sector cope through incredibly challenging circumstances. With the right technology in place, and the right partners on hand to implement it, this move to digitization in the medical laboratory, can help deliver long-term positive outcomes for staff and ultimately bring better care to patients.

For more information about our label printer solutions for medical laboratories, reach our solution team by email @bicgulfsolution@brother.ae